Marketing

Marketing Support
 

The breeder society is responsible for the marketing of the Drakensberger breed. The marketing ranges across a wide variety of activities that include the following:


Advertisements in agricultural magazines



 The hosting of the annual national Drakensberger auction during the last week of April agricultural magazines


 A Drakensberger Nampo harvest day booth and exhibition


Radio- and television interviews

 

2 November 2011

Johan Fourie

The adaptability of the Drakensberger in die Malopo district


 Listen to Podcasts


 The generation of breed journals


 Supplements to agricultural magazines


 Hosting of information days


 The maintenance and upkeep of the Drakensberger website and facebook pages

  Facebook


 The making of marketing and promotional material such as name bords, dvd’s, clothing, etc.


 SA Studbook is responsible for the data processing and calculation of production data and breeding values of stud animals according to the latest international models and methods